New Blog..

Gone & started a new blog.. Pop over to Tumblr & have a look.

http://fashion-poppadom.tumblr.com/

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Camilla Norrback SS11

Just a little shoot inspiration. This is the style I want to adopt when creating images for my style guide. Simple concept.. But effective lighting technique. 

FMP Update..

I think it is about time I give a brief update on how i'm getting on with my FMP.. Have been a bit lost the last couple of weeks - falling behind due to my questionable amount of motivation. Just can't stay motivated...need some inspiration from somewhere. 
I am well under way with my research.. development is lagging slightly but I know what I have to do. I'm off to Birmingham on Monday to get another lot of street style photos - so look out all you best dressed people! 
I did a shoot in the studio last week.. originally just to help out a stylist/MUA, but as the pictures have turned out quite well I am considering using them myself.

A very simple concept, but I love the lighting.. Any thoughts? 
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The development of street style photography is the prodominant topic of my research at the moment. I feel that in order to get a good idea of what I am looking for on the streets I need to know what street style is about and how it has changed.. if at all. My starting point has been portrait photography, exploring how people once wanted to be viewed when having their photograph taken. August Sander, one of the 20th Century's greatest photographers, photographed difference 'kinds of people'.

Only a small selection, but all very interesting. You can see from the way these three people are posing that they are aware of how they are being viewed and what their status is in society. Back in the 20th Century everybody was always well dressed, even if you didn't have a lot of money, a large over coat would be worn to hide the ragged clothes underneath. The man's expression in the first photograph looks very aware and almost paranoid of what the photographer is thinking.
This third image interests me most.. You are able to see that his clothes are not in the best condition but he poses sternly..
I want to look into the history of street photography and how public portraiture has developed. How have peoples attitudes to street photography changed? Have peoples atttiudes changed towards it since it first began? Do you think people enjoy being photographed on the streets now? It has definitely become a more frequent thing, especially as it is a tool adopted by the fashion industry.

Any thoughts?

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It's timeeeee for the Brits!!

I've just popped the telebox onto itv1 for The Brits & i am loving the award this year. Vivienne Westwood has done an amazing job in designing 2011's award, staying true to her punk roots and dressing the little Britannia statue in a union-jack toga dress. To make it even better the award supports Westwood's environmental beliefs with the slogan "Stop Climate Change" written along the bottom.. SO GOOD. Apparently, from now on a top designer will be designing the statue each year, so i can't wait to see what the next designer can come up with..

Freja Beha Erichsen for H&M SS'11

 ..TOO excited about this! Absolute girl crush.


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So Retro.

Have been knee-deep in research for the past couple of days but after today's find, it has definitely been worth it. I have come across American photographer Alex Prager and instantly fell in love with the 70's inspired heroines' in her shots. Will definitely be using her as inspiration for some of the shoots in my Style Guide. Still stuck on a name for my book.. Any ideas?

Check her out at.. http://www.alexprager.com

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FMP Proposal Presentation.

 

It's missing the last few slides.. Because I haven't quite finished them yet. But you get the idea. 
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Please Fill Out My Survery..

I have began the research for my FMP and it would be a great help if you could all help me & fill out my survey. Thankyou very much <3

http://www.surveymonkey.com/s/FX7PH38

Final Major Project..

So I had the first lecture about my Final Major Project on Monday. The next 13 weeks are gonna be stressful. The amount of work is immense. However, having finally completed my dissertation I have been able to give my final major project a thought. Initially I was dreading the whole thing, but now I think I have an idea about what i'd like to do.. I love exploring new trends and looking at different people on the streets; street style is definitely the best form of inspiration for me, so I am going to produce a book on street trends & the catwalk..& then put new trends together in various different photo shoots. Im rubbish at explaining my ideas & making them sounds exciting.. but I mean something like this book - Style Diaries. 

Style Diaries features today's most compelling fashion bloggers and offers access to a vibrant community of people who may very well be the most influential forces behind tomorrow's trends. I would like to create something similar to thing, but expand beyond bloggers, looking at street style, comparing with catwalk & finally creating my own ideas in photo shoots styled & shot by me, eventually getting the book printed. I just need to come up with reasons as to why people would want to buy the book. Who is my target consumer &  why? ..hmm - thoughts on the idea? 

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Very excited for the year ahead - TOO many things to look forward to. 
Will be eagerly awaiting the arrival of my Vogue every month, which my beautiful sister subscribed me to for my birthday in November - Thankyou Jade!
Love the February issue.. The article on Victoria Beckham was interesting - i just love her. It's so amazing that she's having another baby, even though in her interview she said, "Maybe one day I'd like another baby, but I think at this stage the chance of a girl is very slim." 
I was shocked at the Best of British shoot of Arizona Muse photographed by Josh Olins. How skinny?! The photograph below was the most shocking one out of the bunch, she looks ill and her head looks too big for her body! NOT a good look.. 

Made me consider focusing on something like body image for my FMP; it is something I am interested in, but I am not sure how interesting I could make a whole project on this subject.  It's a starting point though i guess.. Still brain storming.

I also LOVED the Look Forward shoot by Patrick Demarchelier of model Freja Beha Erichsen.. stunning images. 

Have been thinking for a while about getting a tattoo and after seeing Freja Beha Erichsen's tattoos in this shoot i would love something like this on my arm, the writing is so pretty & the gun is so different..never seen anything like it before - so may go for something like it.

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Welcome..

I have been meaning to start a blog for so long and thought what better time to do it than at the beginning of the new year.. So Happy New Year everybody. Going to be using my blog to post ideas & research for my Final Major Project mostly.. But will probably end up sharing anything beautiful.  I'm excited.

Going to start by posting some pictures of my most recent photo shoot. I created a new ad campaign for American Apparel based on drug abuse. 

Enjoy.. ♥